Here is the actual breakdown of EC of my advertising account:
I received 526 clicks, 78590 impressions and my blog was approved 79.2% of the time to run on other bloggers sites. My effective CM and CPC were .12 cents and .019 cents respectively. Which basically means I paid just under 2 cents per click to my blog, which is very similar to Google Adwords rates for new advertising and bloggers.

How did the breakdown look on my blog you ask?

The week prior to my Entrecard run from March 27th – April 2nd, I had 3,159 unique visits to the site, with 9,348 page views:

Now check out the week of my Entrecard advertising:

The week of my Entrecard Advertising I had 3,371 unique visits and 10,090 PageViews. Entrecard went from bringing in 16% of my traffic the previous week, to 19% of my average traffic the week of my advertising. Now its too early to tell, but I have seen some average increase to my blog stay around. I should also note I did much fewer blog drops this week barely averaging 100 per day from my normal 300 per day the week prior, so I would have expected my EC visitations to decrease from my lack of dropping.

My blog had a steady average of 400 visits per day, which has spiked to 600 per day average for the past four days, which is a huge increase, my blog is up 21% over the last 30 days, which is tremendous for me. But, after analyzing the statistics, I was running a Stumble upon marathon last week, and I saw much of my increase in traffic was due to stumbled posts causing 80-100 visit spikes over my normal sites.

• My Summary:

I think it brought in some traffic, and probably some of that traffic will now routinely do my daily drops as I am seeing new cards in my drops inbox, but my ten dollars didn’t go very far, and with Entrecard now doubling the cost of advertising, your ten dollars would go an average of less far than it does now.

I think if you are a baby blog starting out, or you have reached a traffic plataeu however, a ten or 20 dollar push to advertise on entrecard once every few months could help revitalize your blog and bring in a few hundred extra visits and some of those can translate into long term readers.

I am curious to know what other peoples results and successes were with Entrecard advertising.

-Dragon Blogger

Related posts:

1. Taking Entrecard Advertising Out For A Spin Now that Entrecard offers paid advertising for companies and bloggers looking to get their ads on over 10,000 blogs I...
2. Entrecard Advertising Make Drop Hopping Inefficient One of my favorite ways to find new bloggers and to perform my EC drops is to visit someones blog...
3. Purchasing Advertisements On Entrecard My good friend Damien Riley asked me what my method was for purchasing advertisements on Entrecard and I thought this...

Now that Entrecard has opened its network to advertisers which don’t have to be bloggers, too often now the Badge hopping tactic is wasted as I end up on an advertiser site with no badge, or the same advertiser is on ten blogs sites in a row, so I can’t drop on them multiple times. This means I am now resorting to doing EC drops from my inbox, with only the occasional EC Badge Hop when I see an EC Profile I don’t recognize, I am so familiar with around 300 to 350 badges, that I know the blog by badge picture, and I like to change it up by visiting new blogs every so often.

I think Entrecard should evolve to allow multiple ad slots and put advertisers in one of the two or four, this way that you can still do badge dropping and your paid people will still have 100% ad time viewed. This satisfies advertisers getting 100% visibility in one badge slot, and your EC bloggers getting 100% at the same time.

I noticed that many people within the first week of Entrecard offering advertising, as I have already approved over 40 ads for my blog, this means an influx of thousands of dollars for the EC network, and I read on the forums that EC Cash Out should be a feature available within a week or two. It will be interesting to see what kind of exchange rate you get on EC Credits for cash.

-Dragon Blogger

Related posts:

1. Taking Entrecard Advertising Out For A Spin Now that Entrecard offers paid advertising for companies and bloggers looking to get their ads on over 10,000 blogs I...
2. Entrecard Advertising Results So I purchased a $10 Entrecard Advertising campaign last week to let people know I was testing it and it...
3. Purchasing Advertisements On Entrecard My good friend Damien Riley asked me what my method was for purchasing advertisements on Entrecard and I thought this...

Normally, I get about 100 clicks per day through the normal Entrecard channel, but most of this is due to doing many reciprocal drops, it would be far better and more time efficient to purchase advertising space and get the click backs rather than perform the drops but we shall see. Entrecredits will continue to become more valuable in the blogosphere as you will soon be able to cash in your entrecredits and earn money. I don’t know what the rate will be yet, but there is potential that some of the most active Entrecredit bloggers could make $25 dollars or more per month just cashing in excess Entrecredits.

This would make Entrecard vastly superior to sites such as Adgitize where I have only made about $5 in four months of hosting ads on their network, Entrecard seems to have a better system in place and is looking to be a better network and system than Adgitize which is still small by comparison and doesn’t have the marketplace or value of “points” like Entrecredits have with no ability to trade them, cash them in or do anything other than collect change for them.

I will report to everyone if I think the $10 advertising on Entrecard was worth the money after all of the money is spent, wish me luck, I have noticed about ten other bloggers who immediately purchased AD space as soon as it was available and will be curious to see how well they fare as well.

-Dragon Blogger

Related posts:

1. Entrecard Advertising Results So I purchased a $10 Entrecard Advertising campaign last week to let people know I was testing it and it...
2. The Mighty Entrecard Marketplace Seriously, I decided to spend some time the other day and browse the Entrecard Marketplace just to see how established...
3. Entrecard Advertising Make Drop Hopping Inefficient One of my favorite ways to find new bloggers and to perform my EC drops is to visit someones blog...

This tells me Entrecard Marketplace will be huge as many people are offering writing services, comment services, advertisement slots all for Entrecredits. Let me tell you you can purchase some really good things for Entrecredits if you are a blogger, you can buy links, traffic, SEO Juice (PR flow), and even some decent physical items (but this list is still very small).

I see good things for the Entrecard Marketplace in the future.

Some tips for the entrecard team, they should automatically stop displaying items that have no quantity remaining, or they should tell the purchaser right up front that there are no more items remaining. Too many times I clicked a purchase only to have it rejected with an error which wasted my time a little bit.

-Dragon Blogger

Related posts:

1. Taking Entrecard Advertising Out For A Spin Now that Entrecard offers paid advertising for companies and bloggers looking to get their ads on over 10,000 blogs I...
2. Ending The Chain Of Entrecard Blog Drops I was spending far too much time dropping Entrecards on as many people as possible for my four blogs, I...
3. Entrecard Advertising Make Drop Hopping Inefficient One of my favorite ways to find new bloggers and to perform my EC drops is to visit someones blog...

Here is one of my purchasing mentalities, don’t purchase too many spots on blogs that have the same cost. This will make your advertisements all run on the same day, and many people go from blog to blog dropping, if they see your ad and drop on it, but see it again on 10 other sites on the same night, they can’t drop more than once so they won’t bother even clicking on it again. I try not to have my blog advertised more than 4 or 5 times on a single day for this reason. I see many blogs that have 20 or so ads on a single day and wonder how many clicks they actually get from doing that kind of advertising?

Update - How you get so many blogs ads on the same day, I forgot to include this information, everytime you purchase an advertisement you are purchasing the queue.  So an AD that costs 2 EC you will have ad same day, 4 EC is next day, 8 EC is 2 days later, 16 EC is 3 days later, 32 EC is 4 days later…etc.  You always know the cost of the ad = # of days before your ad displays.  So never purchase more than 4 ad’s for the same cost at any given time.  No more than 4 purchases of 8 EC ads in a given week, unless you want more than 4 ads running on the same day.

• Step 1 – Use Your Entrecard Statistics

The first thing you want to do when you purchase advertisements on Entrecard is look at your statistics and see what previous advertisements have worked best for you. Log into your Entrecard account and click on your “Statistics” tab.

Here you will see your Top Droppers, Your Highest Clicks and your Credits Per Click, I will discuss each of these sections here:

• Top Droppers – As often as possible I purchase an advertisement on all of my top droppers as a thank you for being consistant in dropping on my site, however many top droppers are also very popular EC blogs that already cost over 1024 credits to advertise, so I usually can only hit some of them. In this case I rotate them out, try not to purchase too many ads on sites that cost the same, or your ad runs on many sites on the same day which doesn’t always indicate a higher number of hits.

• # of Clicks – This is how many clicks you have had from your advertisement on that blog, always purchase your top clicks if they are over 10 in my opinion, this means you had 10 clicks from a single site and this is a valuable site to advertise on. As you can see from my above image, one site netted me 59 clicks in a single advertisement run, this means that one site accounted for about 20% of traffic to my blog that day.

• Credits Per Click – This shows you which advertisements were the most cost effective. The lower the number the better, if you have any that are 1 EC per click or less, then these you should purchase since you got your money’s worth or better. Anything over 20 credits per click isn’t worth it, I would stay to around 10 credits per click, anything else just costs too much. The exception is if you had a very expensive blog that cost 1024 EC, if it cost you 20 credits per click, it means you received over 50 clicks from that ad (this may be worth it), but for a blog that cost 128 EC and you pay 20 credits per click, it means you only received 6 clicks for your 20 credits.

Once I have purchased through my statistics, then I start campaigning for advertisements. Click on the Campaign Tab, what I first do is find blogs in the same category as my blog.

• Step 2 – Campaign Advertising

Click on Search and then select your category.

I always do a “Random” order, this way you get a fair mix of EC credit cost blogs, and select 4 or 5 from each EC payment range. (4 EC, 8 EC, 16 EC, 32 EC, 64 EC, 128 EC, 256 EC) until you reach how much you are willing to spend. If I have lots of EC, I will then choose another category that is similar interest and repeat over and over until I have purchased the advertisements that I want.

I seldom get my EC credits worth from advertising on the top 10 sites for each category, I have paid the 4096 EC cost for some blogs and netted only 20-30 clicks in return which is horrible considering I can purchase 6 ads on 16 or 32 EC blogs for 1/10th that and get 5x the number of clicks. It is far better to purchase more ads on smaller sites than it is to purchase one ad on a giant site from my past experience.

This is how I leverage Entrecard for my advertisements.

• Step 3 – Browse Entrecard Forums

You can find great advertising deals in the Entrecard forums, where you can purchase week or month long ad spots for the cost of some daily slots on some blogs. I often will purchase a month advertisement for 500 or 1000 EC and then use Google Analytics to determine the number of hits you received to see if it was worth renewing your advertisement. Some have turned into good hits for me averaging 10 EC per click, others turned out to be 500 EC for 5 clicks the entire month. But at least your ad is up and on a site for a month and gives your site exposure.

• Step 4 – Direct Offers

If you see blogs that you really like and they are on the entrecard network, contact the blog owner through Entrecard and ask them how much it would cost to place a 1 week or 1 month advertisement in EC credits. You will find many blogger will give you a substantial discount compared to buying EC through the normal EC purchase method.

• Summary:

Entrecard is a wonderful network to advertise your blog on and you will develop your own system, above I only share my methods of advertising. I get an average of 350 – 400 visits to my site per day and about 33% are from Entrecard traffic, so my methods alone bring me about 100 visits per day, so it works for me. Don’t spend every day looking to purchase advetisements, set 1 day per week where you will spend one hour or so doing your ads for the entire week. You can spend way too much time if you try and to advertising on a daily basis. I devote only 1 hour per week to purchasing EC ads and queuing up a weeks worth of advertising from a single one hour session.

Remember blog smarter not harder

-Dragon Blogger

Related posts:

1. Taking Entrecard Advertising Out For A Spin Now that Entrecard offers paid advertising for companies and bloggers looking to get their ads on over 10,000 blogs I...
2. The Mighty Entrecard Marketplace Seriously, I decided to spend some time the other day and browse the Entrecard Marketplace just to see how established...
3. Entrecard Advertising Results So I purchased a $10 Entrecard Advertising campaign last week to let people know I was testing it and it...