1949deal.com
Jan 092013
 
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When browsing to see what Kickstarter projects were floated around and reached full funding it was curious when I saw that VLC had a fully funded Kickstarter Project to create a true VLC for Windows 8 integrated app so users can open media files quickly and easily from the Windows 8 start screen.

vlc for windows 8

VLC Viewer is a very popular and arguably one of the best media viewers for Windows and Linux that allows you to view almost any media type and play it regardless of file type.  I use it for all my media images, and even for playback of my Camtasia Studio files to play them after they are created and make sure they run properly before uploading them to YouTube.

This is just the first software company that I saw leverage the Kickstarter platform to gain funding to write an upgrade, it is a very creative idea and basically their raised funding allows them to produce an updated version of the software that will likely be free to download to the masses.  The had very creative ways of offering rewards for the higher sponsors as well, this included higher paying sponsors getting text links or even banner ads on the VLC main website which pointed to their product or brand.  They probably gained this at a fraction of the cost had they actually attempted to purchase that banner ad directly.

1 month banner ad on VLC main website for $1,200 dollars seems like a fantastic deal alone considering how many impressions that banner would get if you have the capital.

I think this is a fantastic way for OpenSource projects and companies that make freeware creatively come up with funding so they can pay the staff necessary to make it happen.  This is very creative and I won’t be surprised if at some point websites or even large blog sites start crowdsourcing projects to redesign site theme/template and raise funding by offering banners, links, credits, announcements…etc.

Read more on the VLC Kickstarter Project!


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Justin Germino
Working in the IT Industry for over 13 years and specializing in web based technologies. Dragon Blogger has unique insights and opinions to how the internet and web technology works. An Avid movie fan, video game fan and fan of trying anything and everything new.
Justin Germino

@dragonblogger

Technology, Gaming and Wordpress blogger who runs gadget giveaways, helps others with blogging tips, monetization, earning and more!
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  • http://exabytes.com.my/ BlackWoods

    Windows 8 app is unstable and actually I feel it is even slower than launching the program from Desktop interface.
    Before asking developer to develop the app for Windows 8 I think Microsoft need to improve the speed of app launching first.

    • http://www.dragonblogger.com Justin Germino

      Probably not a bad idea, but my guess is people who are running Windows on tablets may not have the desktop interface, so designing the common app is probably are requirement giving all the laptops/tablet hybrids and touch all in ones shown at CES 2013, getting ahead of the trend and letting Microsoft figure out how to improve the apps, app store and performance comes later.