In an article over on Blog Engage titled “Should You Give Up on Blog Commenting” I discussed whether or not comments were beneficial or toxic to blogs
Blog commenting is a simple activity, but when you have certain objectives in mind it is better to plan your comments in order to save time and effort while maximizing the returns. Based on the most common objectives behind blog commenting, we shall see how to achieve the desired targets in the shortest possible time-span. [...]
You should set a blog commenting policy early on so that you give your readers and commenters a clear statement of what you will and will not accept in comments.