5 Secrets to Stop Shopping Cart Abandonment

The number of customers per day won’t tell you that you have a precise problem. The number of sales a day won’t say much about your business either. However, the number of shopping cart abandonment won’t cease telling you about your business system day in and day out. The fact is the prospective customers are already captured at the bottom of your marketing funnel. They went through Awareness, Opinion, Consideration, and Preference just to get … Read more

Considerations for Setting Up Your Own Online Store

I often have run into this with clients on occasion as I don’t have a lot of experience with ecommerce platforms and instead work to make WordPress leverage ecommerce solutions via plugins or extensions as my experience is specifically with WordPress. So when a business wants to set up its own online store, there are many factors to consider that have nothing to do with the actual products you sell.  This is something all entrepreneurs … Read more