Starting an online blog of any kind can be a bit overwhelming if you don’t have any WordPress or writing experience. Many people struggle in the first months because they lack essential skills or knowledge to get by and start building an audience.
What this leads to is an outflow of young and inspiring people who simply don’t have the time or patience to struggle in the dark without any knowledge of what’s going on. Luckily, there are certain time-tested tips that can help even the complete beginners achieve some blogging success in a relatively short amount of time.
- Keep your goal in mind
As far as starting a blog is concerned, one thing needs to be set in stone from the get-go – your blog has to have a clear purpose. What is it that you are trying to accomplish? Do you want to have 100,000 email subscribers by the end of the year or do you want to have over 30 articles published over the span of a year?
These goals are completely subjective and dependent on the type of a person you are – no one can set these goals for you. It’s important to set them before you start creating content, however since everything you will do afterward will be to achieve those goals. Having a milestone that you strive towards each month, quarter and year will make blogging a much more competitive and enjoyable experience.
- Think outside the box
The sad truth is that you are not the only person writing about a certain topic. There will always be at least 20 other people writing about the same topic from their point of view. What this means is that you should use these people as inspiration and a source of ideas, not look at them as competition and people who are taking over your readers.
Thinking outside the box in these situations is essential, especially if you want to build an audience based on unique, quality content that they can get only on your blog. Don’t write your articles based on raw data you find on the internet but rather look at what others have written before you and then write from a unique, personal angle.
- Outline your articles
Writing an article without a clear goal in mind will result in spam content that no one is willing to read. Dumping your thoughts on a piece of paper without thinking about the end goal is not a way to build a strong and beloved blog. Instead, you should always outline your articles before writing.
Set a couple of clear sub headings and mark exactly where you want your introduction, body, and conclusion to be, with a clear indication of length and bullet points to back you up. This way, every article you write will be more cohesive and easier to follow overall since many people only scour through the articles online looking for bolded headings and important information.
- Talk casually
Blogs are mostly made for people who sit in their homes and scroll the internet for tidbits of information. This means that they want to be treated as acquaintances and be addressed as casually as possible. Having some level of professionalism and punctuality is always important, especially when fixing grammar mistakes in your article, but so is treating your audiences in a warm and familiar way.
If you talk casually, just like you would with a friend over a glass of beer, your readers will not only love you but spread positive word of mouth about your content. Having such content is hard at first since explaining some of the more complex topics in a casual way can prove difficult for new writers. However, investing some time into casual writing and relaxing your writing voice will prove much more fruitful than a corporate, professional writing style would.
- Specialize your blog
Writing about anything that comes to mind can work while your blog is still in its early stages. Doing so after a few months of activity can become a problem for both yourself and your audiences – not to mention potential sponsors. Decide what you want your blog to be about. Whether it’s gardening, cooking, vegan lifestyle or Android technology news and applications, your blog should have a clear purpose as soon as possible.
This will help you specialize your mindset to think about only a certain type of content and strive to create that content in the best possible light without being confused about conflicting niches. As soon as you start posting only a certain type of content, your hits will rise and your ranking will skyrocket, giving you the boost you need to start growing organically.
- Rewrite and edit
Most people think that once your article is written, it should be published as soon as possible. Believe it or not, writing the article is actually only a part of the process – you still need to review, rewrite and edit your article, not to mention checking it for grammar and formatting mistakes.
You can do this in a number of ways, most of which won’t take more than a few minutes of your time. You can opt for a software solution online, use Microsoft Word’s own spell check tool or visit bestwritingadvisor.com for help with editing your paper. Every one of these options has its ups and downs and it’s up to you to figure out which one works best for your type of content.
Whichever option you choose, make sure that you double-check the article before posting it on your blog. People might forgive you one or two mistakes when it comes to grammar or spelling, but if it keeps happening over and over they might go look for their content somewhere else.
- Back up your claims
Talking about certain topics such as the global corporate market or quoting a very famous CEO will always bring more credibility to your article. These snippets of information can be spread throughout your article to make it more legitimate and carry far more weight than it otherwise would.
However, including these pieces of information will also require you to insert the sources of your claims into the article. Hyperlinking is simple enough and you can always find a good source online that carries your point forward, should you be making a valid claim that many people agree on.
This is also a good way to boost your outbound ranking and allow other creators to use your article in their own writing, thus giving you a boost in readership and site visitation. Always back up your claims when you make statements about very serious data that can only be proven empirically by certified experts in the field.
- Ask for outside opinion
Communicating with your readers is the most important thing you can achieve as a blogger and one of the most painful mistakes many bloggers continue to make. Not listening to what your audiences are saying is simply telling them that you don’t care about them and write content for your personal pleasure.
Even if that may be the case, it’s important to have a channel of communication set between you – whether it’s a small forum section on your blog or a call to action at the end of every article, encouraging them to comment and discuss the topic further.
Sometimes your viewers will have clever and interesting insight into what you can do next with your site, allowing you to evolve your content and grow without having to pay an expert to analyze and upgrade your site. Always talk to your followers, even if it comes down to answering their comments at the end of the day – they will appreciate it tremendously.
- Settle for imperfect
Last but not least, every blogger needs to understand one thing – no one is perfect. Perfection in blogging is rare and far in-between and doesn’t revolve around creating perfect content for extended periods of time. A perfectly written and accepted blog post will appear here and there without you even thinking about it but it won’t happen as often as you might think.
That being said, you need to accept and embrace your imperfection as soon as possible without feeling bad if you make a mistake. Mistakes will always be made, whether you want to be careful or not, and it’s up to your audiences to judge whether they are critical or not. What you can do is learn from those mistakes and not repeat them in order to grow as a person, a writer, a blogger and a content creator.
Once you realize this simple truth, focusing on your content and article writing will become number one priority. Don’t listen to criticism that can ruin your mood or make you think that your blog is worthless – every blog started in the dirt and came to where it is now through sweat and tears of its creator.
Yours is no different, meaning that you will achieve success in a relatively short time only if you keep a cool head and do what you love doing the most – blogging about your favorite topics and subjects you are passionate about.
Synopsis: Powerful and practical blogging tips, tricks and advice for beginners and established bloggers. Start your personal or professional blog and achieve success in a very short time.