With this fierce advancement in technology, things around us are changing really fast. Peoples preferences have changed along with the work ethics they follow. More and more people are getting into blogging lately. This certainly makes the competition tougher and the internet crowded. When it comes to blogging or creating content, each of us has different tastes. While some bloggers write about Lifestyle someone else might write generic travel blogs. However, technology as a niche is something, that most bloggers can and will write about at some point in time. Unlike other generic Niche’s, technology is something that is changing and advancing rapidly. This gives rise to unique and new content ideas on this genre’. This makes for a major blogger concern, even when they write on this Niche and also crowd the web at the same time.
It is obvious for someone starting as a blogger to wonder about what their niche is. Writing about a particular niche gives you an advantage over others and streamlines your work better. But the problem with Technology as Niche is the competition is tougher with so much content going live on it. The question here is, is Technology Niche still a good Niche to stick to with the crowd it already has? To answer this, it’s important for you to understand even though technology is a common Niche, it is extremely versatile in nature. Its ease and frequent use certainly makes it easier but also allows the blogger to see it from different angles, giving rise to different topics. Deciding on the type of content can also make your content seem unique.
Here are the different kind of technology blogs or content you can work with instead:
1. New Technology Blog
If you are someone who thoroughly enjoys reading and knowing what’s the latest buzz in the market, this is for you. It’s more like technology news reporting. This makes it very important to be alert and not delay the blog content. Time plays a big deciding factor in this type of content. For example, if you are talking about the latest updates about a phone that your audience is interested in, you should be the first one to do it. With time, the news becomes faded and people lose interest. However, if you play smart you can actually have a lot of readers coming to you for first-hand information about technology. To know more about the latest tech topics, subscribe to popular technology blogs.
2. Tutorials of technology blogs
These are a very prevalent form of tech blog content type on the web today. The reason being, people need help to understand newer technologies that come each day in the market. These work well when you enjoy knowing about new technologies and understand how they can be used smartly. This kind of content work super fine for people who are good at making people understand concepts that matter in simpler terms. This can be a little time consuming, to begin with but it is mostly evergreen content. With time, more traffic and conversion increase more on this type of content.
3. Tech Blogs with reviews
It’s very important to have sound knowledge about the technology you are writing about. Today, people make their purchase decisions based on reviews from other users. Reviews are supposed to make their understanding better and the decision making faster. This type of tech content type works best when you can pass on the reviews with the most understandable words without confusing the reader. Like in all other types of content, it is wise to ask yourself will this content be able to answer a readers’ questions? Stick to a micro niche, to begin with, like mobile, laptop or software reviews. When played smart you can earn more by using affiliate links in your tech blogs.
Maintain your USP or quality of content
There is certainly a lot of content that is similar to your content type. What will separate yours from others is, your own perspective about the tech. Maintaining your unique and genuine voice will highlight your tech blogs in the crowd. Understand what your audience is looking for and what is trending in the world around you. Quality content that connects you with your audience, works for your good, no matter what type of content you are focusing on. If you see that your audience are newbies, you should be writing your content in simpler terms for them to understand. Pick a good niche, maintain your content’s quality, keep in mind your search engine optimization and you are good to roll.
No matter how crowded tech niche might get, the demand is never dying. At the least not until technology stops advancing anymore. And I don’t see that happening any time soon. Keep creating unique content consistently and traffic will follow gradually.
Swaraj Das Mohanty is a Content Marketer at PagePotato. Being a graduate in Journalism from Bangalore University and an ex-Radio Jockey, he helps brands put their best content up front. Beyond work, he is a bookworm who knows to cook & drive in search of lip-smacking street food. Follow him on Instagram at BoredBelly.