SEO

A New Approach to Keyword Research for Earning High ranks with Assured Better Business Returns

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Every SEO marketer has to do keyword research to hunt for keywords that can help pages earn higher ranks. You must know how to find out keywords that help to achieve your goals of earning high ranks. This is perhaps the most challenging part of keyword research. Any keyword research tool will generate a long list of keywords, and you have to evaluate the ranking prospects when choosing it. By looking at the competition data … Read more

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How Do You Make UX And SEO Work Together

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You must have your UX and SEO working together every day to make the experience on your site better for your customers. They have come to your site to buy your products or learn about your services, and they must be given the best experience possible. It is pretty easy for you to start making changes if you have read this article and taken all its advice to heart. 1. The UX Must Be Modern … Read more

How to Boost your Twitch Profile

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Do you have a twitch account that needs some boosting? Well, prepare yourself to learn how to grow your twitch account. With the recent increase in console games, there has been a tough competition for getting followers on Twitch. Most people on twitch do not know how to get more views and engagement to their videos. With this guide, you will have a solid plan to boost your twitch account and start seeing engagement. There … Read more

How Usability, Experience and Content Affect Search Engine Rankings

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We all know the fact that recently there has been a lot of hype about SEO and how to come on top of the search engine rankings etc. Almost all the business owners and marketers are struggling hard to win the strong SEO competition and well, on the other hand it’s a fact that this is something very tricky and not everyone can master the art of doing some high level SEO. In fact this … Read more

Know about the implications of the five major Google updates and how you could stay compliant

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If you suddenly experience a major shakeup in the marketing campaign that stays on, it could be the effect of some Google update. Google keeps on changing its algorithm almost every day. The updates keep marketers worried. Marketers are worried because each update entails some change in the rules of the game that they have to understand and make changes in their campaign for ensuring compliance.  Understanding the updates is not always easy because it … Read more

5 Important Ways that you can Optimize your Business Website for Lead Generation

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Everyone that owns a website will wish to have more visitors. Whether you are a business owner, Agency owner, CEO, or marketing professional, your business is powered by leads. Most business encounters the challenge of finding the leads that they require to grow their business. By following the guidelines mentioned below, you will be able to get many leads from your website. Add blogs systematically Almost every visitor that is interested in your products or … Read more

How Your SEO Efforts Can Benefit From Call Tracking

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One thing that has become a trend in the marketing industry nowadays is call tracking. It’s a valuable marketing tool that any business needs because it permits you to follow the source of phone calls for clients, customers, and leads. In most cases, companies can rely on the benefits brought about by call tracking. To help prove how beneficial call tracking is for your SEO strategy, here’s what you need to learn from the get-go. … Read more

The Successful Secret of Using Google AdWords

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The secret behind the most successful companies that use online platform to advertise their products is now evident to many, the secret can only be shared as we go on but to cut this short we all know what is AdWords, but if not Google AdWords it is Google’s own advertising service which enables you to place search results on your website on a search engine results page (SERP) by paying something of little for … Read more

Bad Backlinks Can Be Detrimental to Your Business Website, and You Must Block Them

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A lot of business owners, in their urgency, can often resort to using various backlinks from untrusted sources in their posts and their business websites. They think that the quantity of the links they have is more important than the quality of these links. Well, you cannot be more misguided. While backlinks are essential to get more traffic to your website, it is essential that these links are from good sites because if you promote … Read more

Google Featured Snippet: Steps to Reach Position Zero in Search Results

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Since Google search engine was launched, bloggers and company owners have been competing against each other to hit the top spot for a given search query related to their product or service. However, did you know that there is something better than the first rank on Google search result? (Well, you probably do) It’s the rank Zero. And no, these are not paid ads. There is a way to have your content appear above a … Read more

How are Hyperlocal Keywords Changing The Topography of SERPS As We Know It?

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Buzzwords are always floating by and terms like “Hyperlocal” rarely stay long enough to have a lasting impact on the marketing strategies. Marketing experts first began hearing this buzzword around 2010, and the hum has only gotten stronger over the years. We are here to examine the reason hyperlocal marketing and hyperlocal search algorithms are solid as a rock almost eight years from their advent. Is it new or has it been there all along? … Read more

5 Sneaky Ways to Spy on Competitor SEO

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Stalking is a term that we’re used to using in negative connotation. It sounds creepy, right? Not when it comes to marketing. In the world of SEO, stalking competitors is a must. You’re not actually stalking them wherever they go. That is creepy. However, you’re observing every move they make within their SEO campaign. According to Margaret Simons, a SEO expert from UKBestEssays, that’s a necessity. “When you’re watching what your competitors are doing, you … Read more

Understanding Natural Language: How to Optimize Your Site for Voice Search

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If you pay attention to the marketplace’s dance, you’ll surely notice rising popularity of AI digital assistants such as Siri, Alexa, Cortana, or Google Assistant. The digital giants are in a continuous competition, each trying to deliver the best voice search experience for its users. Along with the intelligent digital assistants that can understand you and perform your requests listening to simple voice commands, you’ll also find brand new, innovating physical tools such as Amazon … Read more

website-ranking

Top 5 Most Important Factors for Website Ranking

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Web design is arguably one of the most competitive industries out there – despite the fact that it is barely a decade or two old. Every company worth the name is in the online space, taking advantage of the streams of traffic available; traffic which, in fact, is present at a much better ROI than any other medium. How do you, as a small business owner or medium-sized company, take advantage of the Web? Every … Read more

YouTube SEO: how to rank your videos higher in search

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YouTube is one of the biggest video sharing platforms out there, which makes it the perfect place for generating traffic from good content. However, creating high quality content is not enough anymore, because now videos need to be optimized to reach a certain viewer base. The reason why your videos may not be getting a lot of views is because you’re optimizing them the same way you do with written content. Even though YouTube is … Read more

5 Risky Mistakes Your SEO Expert Could Be Making

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The internet is the future of business marketing and if your company is not already leveraging this marketplace, you are losing out big-time. With over 3.62 billion people already using the internet, it goes without saying that this is where your marketing focus should be. While building a website used to be a sure way to penetrate the internet market, you have to do more today if you are to harness the power of internet … Read more

Search Engine Algorithms Changes – How to Make Your Site Less Vulnerable

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Search engine algorithms used to determine the significance of a web page comprise a set of rules or formulas. They scrutinize the contents of a web page to determine whether they have data that people would have an interest in. They are usually updated, thus becoming a headache to web designers who have to comply with the new set of rules or formulas to maintain the rank of their sites. Since these updates are inevitable, … Read more

How to Optimize One Page for Multiple Keywords 

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  Source: flickr.com There are many important things to consider when creating a website, and one of them is certainly search engine optimization or SEO. The intent behind it is to make people come to your site for particular phrases and terms, or keywords as they’re called, as well as to get the best possible rank for them in search engines like Google. If you have many keywords, it’s expensive to create an individual page … Read more